3 ms·

And fashion, lets not forget the fashion. What's this seasons colour?

• silentbicycle 18y ago
  I'm not just being glib. The computer industry is extraordinarily buzzword-driven. For a good summary, watch Steve Yegge's presentation, "How to Ignore Marketing and Become Irrelevant in Two Easy Steps". (http://blip.tv/file/319044/ http://blip.tv/file/319044/)
  • michaelneale 18y ago
    neither am I - and I totally agree. I just don't think its marketing - its more fashion (I wouldn't really expect Steve to understand marketing, very few do). Marketing is often what developers brush off as "the other stuff" without really understanding it.
    • silentbicycle 18y ago
      > Marketing is often what developers brush off as "the other stuff" without really understanding it. Agreed. Trying to convince programmers to not write it off entirely (such as in the presentation) is a step in the right direction. FWIW, I think a few languages (Python, for one) have actually been marketed reasonably well.