> Feels like even when a company provides a way to get rid of ads, many people still won't pay. I don’t think it’ll ever be possible to get everyone to pay, bu

> Feels like even when a company provides a way to get rid of ads, many people still won't pay. I don’t think it’ll ever be possible to get everyone to pay, but if it’s easy to pay and priced low enough, paying becomes the easiest option for a lot of people. Why bother pirating music in 2023 when any number of music streaming services are about $10-11/mo? YouTube Premium bundles YouTube music and costs $19/mo. This is higher than (or on par) a lot of streaming subscriptions. Another annoyance is that it’s bundled with a music service. Some non-US markets experimented with a cheaper ad-free-YouTube only tier for less than half the price. When that tier of service can be offered, it is very hard to think most of the $19 goes towards storage, bandwidth, and operational overhead.