I agree, and I think its also important to fund the creators making the content we consume. Artists need patrons and YouTube has made that possible and practica

I agree, and I think its also important to fund the creators making the content we consume. Artists need patrons and YouTube has made that possible and practical on a scale humanity has never seen. That's a valuable thing, and if google wants to get paid for it, I don't begrudge that. Ads are phycological warfare and must be eradicated with prejudice but asking the audience to chip in a couple bucks a month seems reasonable to me.