Spotify does awesome music recommendation - there are no human curation involved like with Apple Music afaik - you probably need a whole bunch of people for thi

Spotify does awesome music recommendation - there are no human curation involved like with Apple Music afaik - you probably need a whole bunch of people for this. They do much more than merely streaming mp3's and they working on a video product as well - there is some content creation as well i.e agents , sales , marketing and producers. You can probably can compare them to Netflix (12,800).