4 ms·
I'm all in favor of studying fine arts, but this isn't quite accurate: advertisers (i.e., brands who run ads) rely on people with arts and humanities training—i
by spondylosaurus 3y ago
I'm all in favor of studying fine arts, but this isn't quite accurate: advertisers (i.e., brands who run ads) rely on people with arts and humanities training—it's not a coincidence that the smallest unit of advertising is called a "creative"!
But adtech (i.e., the infrastructure underpinning digital advertising) is all data and code, nothing artistic at all. Check out any RTB spec: https://github.com/InteractiveAdvertisingBureau/openrtb2.x/blob/main/2.6.md https://github.com/InteractiveAdvertisingBureau/openrtb2.x/b...