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This article shouldn't be addressed to designers, it should be addressed to product managers, or to leadership who sets OKRs. The issue is not designers not kno

This article shouldn't be addressed to designers, it should be addressed to product managers, or to leadership who sets OKRs. The issue is not designers not knowing this is wrong, or being able to think of alternatives. The issue is not that the designer, on their own initiative, decides to make a user-hostile product. The issue is that product teams are being strongly incentivized or even directly ordered to implement dark patterns like this. If it was just the designer calling for the use of dark patterns, and everybody else in the organization was against it, it wouldn't happen. Likewise, if the designer is the only one in the organization who advises against it, guess what? It's happening anyway.

MaxBarraclough 3y ago
Agree. The article even states: > Dark patterns are not present in user experiences by mistake. They are carefully crafted to appear during a certain moment of the user interaction process. Despite this, there's a section named How to Avoid Dark Patterns in UX Design. This section doesn't really deliver on its title, as of course the real answer is that you simply don't adopt dark patterns. Most of the article is a tour of the most common dark patterns. The 10 Dark Patterns in UX Design part is fine, but the and How to Avoid Them part doesn't make much sense.
RecycledEle 3y ago
"OKR” stands for Objectives and Key Results. OKRs are an effective goal-setting... Source: https://www.whatmatters.com/faqs/okr-meaning-definition-example# https://www.whatmatters.com/faqs/okr-meaning-definition-exam...
- yawnxyz 3y ago
  if you set aggressive goals, people will start cheating or abusing a system to hit those goals
  - handy2000 3y ago
    It's really not about aggressive goals. OKRs are always tied to a single metric (in some cases secondary metrics exist, too). So if no one on the team has a strong ethical compass, the way that goal is reached is not a concern, the only thing that matters is reaching that goal. At every step the participating roles would bump the responsibility to think about the ethics of the proposed solution to the next role in the process. So at the end, no one cares or speaks up because the ethics are not embedded in any process, and are not included in OKRs.

MaxBarraclough 3y ago

Agree. The article even states: > Dark patterns are not present in user experiences by mistake. They are carefully crafted to appear during a certain moment of the user interaction process. Despite this, there's a section named How to Avoid Dark Patterns in UX Design. This section doesn't really deliver on its title, as of course the real answer is that you simply don't adopt dark patterns. Most of the article is a tour of the most common dark patterns. The 10 Dark Patterns in UX Design part is fine, but the and How to Avoid Them part doesn't make much sense.

RecycledEle 3y ago

"OKR” stands for Objectives and Key Results. OKRs are an effective goal-setting... Source: https://www.whatmatters.com/faqs/okr-meaning-definition-example# https://www.whatmatters.com/faqs/okr-meaning-definition-exam...

yawnxyz 3y ago
if you set aggressive goals, people will start cheating or abusing a system to hit those goals
- handy2000 3y ago
  It's really not about aggressive goals. OKRs are always tied to a single metric (in some cases secondary metrics exist, too). So if no one on the team has a strong ethical compass, the way that goal is reached is not a concern, the only thing that matters is reaching that goal. At every step the participating roles would bump the responsibility to think about the ethics of the proposed solution to the next role in the process. So at the end, no one cares or speaks up because the ethics are not embedded in any process, and are not included in OKRs.