3 ms·
imho. why would a company - its focus is: make money - sell an "easy" product, if it can sell you a more complex - and more expensive one!? i call it the SUV-e
by t312227 3y ago
imho. why would a company - its focus is: make money - sell an "easy" product, if it can sell you a more complex - and more expensive one!?
i call it the SUV-effect:
make a simple product more complex, add features, which are more or less wanted by its customer but used as an argument to drive the price upwards.
its visible everywhere ... from cars over bikes to weapon-systems ;)
especially for products, where you just buy a certain number. for example as a person: one car, one bike or in case of the military: <n> airplanes/ships/tanks/...
higher unit price => more money for the company :)
just my 0.02€