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Hipster design teams. Typography lets them be "artists", returning to bohemian roots. In reality, they're just designing apps around dark patterns or whatever t

Hipster design teams. Typography lets them be "artists", returning to bohemian roots. In reality, they're just designing apps around dark patterns or whatever the product management team thinks is righteous. Companies can't say no, they're in demand, so its really a "20% project".

gsk22 3y ago
Is typography not an art? So how then are they not artists?
- Eumenes 3y ago
  It is an art. But not every company or brand needs it's own font. I see this as companies letting designers flex and work on a passion project vs work that moves the needle in anyway.