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Why would they: 1. Name their company after a common fruit 2. That common fruit being already word that was used as a company name when they were launched (by
by oblio 3y ago
Why would they:
1. Name their company after a common fruit
2. That common fruit being already word that was used as a company name when they were launched (by none other than the Beatles)
3. Then after they lost a lawsuit, settle with said company based on an agreement that they wouldn't enter that company's field
4. Then a bunch of years later enter that company's field anyway
Long story short: because they can ¯\_(ツ)_/¯
- acdha 3y agoIt’s not like the Beatles invented the fruit, and at least the latter two trademark suits were the record company trying to alter the previous agreement when they saw how much money Apple Computing was making, first by arguing that adding a sound card constituted being in the music business and then hoping that the judge would let them change their preferred terms from the first lawsuit to drop the “physical media” qualifier. If there’s any lesson I’d draw from this, it’s that trademark law should have high barriers to claims for generic names. If you want total control, invent a new word.
- Findecanor 3y agoSee also: "Mac OS 9" vs MicroWare "OS-9", and Apple A1152 vs Man&Machine.