I got it at launch and use it to this day. The pandemic happened like 4 months later which accelerated the trend for everywhere to accept Apple Pay, so now it's

I got it at launch and use it to this day. The pandemic happened like 4 months later which accelerated the trend for everywhere to accept Apple Pay, so now it's basically 2% cash back anywhere no strings attached. I also got the extra discount on my new iPhone in 2021 and 2 years zero interest financing which was worth real money as rates rose. Combined with being tightly integrated into my iPhone it's a no brainer. I still use my Fidelity card for a lot of things though as well, it also is a 2% cash back everywhere card.