He didn't make money on you buying the "occasional" Coke. He made money by addicting you (the royal you) to Coke to want it over, and over, and over again. I u

He didn't make money on you buying the "occasional" Coke. He made money by addicting you (the royal you) to Coke to want it over, and over, and over again. I used to be that way. I'm glad I gave it up.