FIXING EMAIL is the secret sauce to solving a problem on the internet. Email is the most basic communication protocol. IF I have a communication problem and do

FIXING EMAIL is the secret sauce to solving a problem on the internet. Email is the most basic communication protocol. IF I have a communication problem and dont know how to solve it, I use email as a band-aid to get it done. As the most basic form of communication, email is the place to look to solve peoples problems. If we are using email to do or accomplish something, that is an opportunity for a startup to build a new app that simplifies that specific form of communication, and solve the pain of using email which was clearly never meant for or is just a bandaid for that need. Just look at your inbox and what you use it for and ask yourself, "Does this belong here? Could this be done better? If the Answer is Yes, Great, Go build a new startup!" Before we had social bookmarking, we mass emailed our friends. The way of the world and evolution is things diverge. They break off into smaller, hyper-focused products and services. This is how new categories are created and new brands succeed. This is a LAW OF NATURE, a LAW OF EVOLUTION and a LAW OF BRANDING. Want to build something great and amazing, something frighteningly ambitious, look at your inbox and FIX EMAIL!!!