Although I agree with the sentiment; I doubt that the solution is with ever more powerful email apps. The end result would mean turning Outlook into a web brow

Although I agree with the sentiment; I doubt that the solution is with ever more powerful email apps. The end result would mean turning Outlook into a web browser. This would be an atrocity and a technological dead end. If email really is only a protocol; it would be better to have numerous single purpose apps that use it as a transport. This would be hugely useful in business where email is much less filtered than websites. If people lack the app in question, you could provide a text/html based alternative.