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If you build it, 2 people might come. Why do you need a marketing person? In the beginning, you can do all of that yourself (start a blog, approach websites t
by paulhauggis 15y ago
If you build it, 2 people might come.
Why do you need a marketing person? In the beginning, you can do all of that yourself (start a blog, approach websites that are in the same field as your app, adwords or some other advertising network).
You need to build up a list of interested and potential customers and then send out emails. I've used this method many times and it works (although, you don't always see results right away).
There are many free or inexpensive ways to get your name out there. Most developers just don't want to do the work or are just not interested in marketing.
I'm a developer that has branched out into business and marketing. It gives you more power over your own company.
It's also much more difficult for a marketing or business person to become a developer.
Once you have money coming in and you want to spend your time running the business, then you can hire a marketing person.
- AznHisoka 15y agoYep. Marketing is not voodoo. It's not rocket science that you need a MBA to be good in.. especially if it's an internet consumer product. Learn about SEO and content marketing. Learn about app store optimization. Build relationships with bloggers. Guest post. Ask them for feedback. Build your expertise in forums. Build a mailing list.