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Anyone know if it's possible to buy 'scrap slots' of ads on X or any other social or internet media? There are some things that would be willing to get into X
by stevenicr 3y ago
Anyone know if it's possible to buy 'scrap slots' of ads on X or any other social or internet media?
There are some things that would be willing to get into X ads or even tumbler or similar in areas that mainstream ad cos might deem brand unsafe..
I am guessing these ad slots could be bought at 1/10th the regular cost and even give some options like demographics, over 18, certain cities, etc.
Make the slots available with a disclaimer your ad may appear by anti-this and anti-that and cancelled / hate / porn - check box to continue..
I suppose it could start to auction and raise price one day - but for now just put ads in a line.
asking for a friend.
- genmud 3y agoThat’s like the point of their whole ad platform. Because there aren’t great bids for inventory, it’s why you see so much temu/wish/marijuana ads. https://business.twitter.com/en/help/troubleshooting/bidding-and-auctions-faqs.html https://business.twitter.com/en/help/troubleshooting/bidding...
- sushid 3y agoYou just described what ad companies have been doing since the early 2000s...
- Gigachad 3y agoThe whole of Twitter seems to be scraps ads now. It’s all mobile game ads and ads for shitty Ali express junk.
- vidarh 3y agoJust bid low. X ads work by bids on an audience. Audiences with low bids are extremely cheap. E.g. reasonably targeted US audiences used to cost $1.50 or more per follow (I don't remember click rates), while random bottom of the barrel follows could be obtained for <4c (you'd end up with non-English speakers in third world countries with little on their profile) That said, even "quality" audiences on Twitter are really and miss depending on what you try to achieve.