> they'll just creep the ads in until people start leaving I think this is the crux of the issue, there are not really any alternatives, other than not having

> they'll just creep the ads in until people start leaving I think this is the crux of the issue, there are not really any alternatives, other than not having a new TV (as OP, who seems to have been downvoted for stating facts, highlighted). Even if one wanted to get a television just for OTA viewing, the increase in encryption for ATSC 3.0 makes it difficult to even get local news / broadcasting without having it connected to the internet. It’s kind of like wanting to buy a new car (atleast on my somewhat limited investigation in the US), you cannot buy a new car that only has the basic creature comforts of AC / Heating and a standard radio. You have to opt in to lane assistance and all kinds of technology…even for the most basic model of the cheapest possible vehicle…there isn’t another option other than buying an old used car. We often espouse the free market in the US but consumers are now beholden to whatever the companies wish to offer and there isn’t really an alternative if one wishes to buy a new product.