Because it was gonna bomb, and make less money than it would cost to market. It really is that simple. Warner/Discovery is mega-cash strapped right now. They ma

Because it was gonna bomb, and make less money than it would cost to market. It really is that simple. Warner/Discovery is mega-cash strapped right now. They may literally value $100m now more than $200m a year from now, as they have a massive debt to service.