4 ms·

Sales and marketing, higher touch stuff like cart abandonment could be automated.

• TeMPOraL 3y ago
  > cart abandonment Isn't that just a self-inflicted problem, that boils down to a combination of 1) not showing full price + shipping until the user is a click away from making a purchase, and 2) not having a way to bookmark items that's equivalent but distinct from "adding to cart" and does not express intent to purchase? I bet that accounts for 90%+ of the cases.
  • blitzar 3y ago
    I think you might have triggered the legion of tech workers using Ai to solve the cart abandonment issue. Unlike those working on optimising ad click through rates they are working on the real problems.
  • junofan 3y ago
    Yeah it’s to find the 1–3% who still want to buy something but got lost for whatever reason. “dress for my wife, not sure if she’ll like it.” “well what does she usually wear?” etc. More common retail interaction in some cultures than others.
  • klyrs 3y ago
    I frequently abandon carts because I'm comparison shopping. Or, because I realize that I don't really need something and can't justify the expense. AI won't solve that.