2 ms·
That is only true for the largest of brands. There are hundreds of thousands of niche youtube channels that makes their creators enough money to live on so that
by Jensson 3y ago
That is only true for the largest of brands. There are hundreds of thousands of niche youtube channels that makes their creators enough money to live on so that can now work full time creating niche content for their audiences, that wouldn't be possible without youtube ads.
So at least from we see on youtube the ads leads to more niche content, not less. There aren't enough payers to sustain that many niche channels.
- trjlwl 3y agoMaybe. From what I've seen niche channels tend to have a Patreon or similar, so neither monetization model exists in a vacuum. It's true those niche channels exist thanks to YouTube, but if they were forced to rely uniquely on ads I don't think they would be able to survive without succumbing to trend-chasing, drama and formulaic routine videos, which is what big channels seem to do for the most part.