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So would you rather pay $30 for Sudafed or buy the house brand for $15?
by scarface_74 3y ago
So would you rather pay $30 for Sudafed or buy the house brand for $15?
- 15457345234 3y agoThe fact remains that plenty of people prefer the name brand, and there's a type of 'fairness' baked in to this scenario as the house brands are very often packaged in a way that looks, simply, cheap; the stores are often paid by the brand name marketers for shelf space so they have a vested interest in not competing too hard with their house brand, so they package in a way which makes it look a bit second rate.