> It seems like there needs to be another type of organization, that can have objectives other than making money, where market forces still cause it to do as go

> It seems like there needs to be another type of organization, that can have objectives other than making money, where market forces still cause it to do as good a job as possible at that mission Well, in the US you can have a benefit corporation, or else certification as a "B Corp", which I just learned are different things while googling it to put a link here. Previously my impression was that "B Corp" was a legal status, but that's wrong, it's a certification by a nonprofit. In the US, a benefit corporation has a separate legal status as "a type of for-profit corporate entity whose goals include making a positive impact on society." Both are kind of a niche thing still. I've seen a few "B Corp" logos among sustainable food companies, like King Arthur flour. https://en.m.wikipedia.org/wiki/B_Corporation_(certification) https://en.m.wikipedia.org/wiki/B_Corporation_(certification... https://en.m.wikipedia.org/wiki/Benefit_corporation https://en.m.wikipedia.org/wiki/Benefit_corporation