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I thought for sure realtors would get the gig-economy treatment during the rise of Uber and AirBnb; just a person to handle showings while the mega-corp drops p
by mNovak 3y ago
I thought for sure realtors would get the gig-economy treatment during the rise of Uber and AirBnb; just a person to handle showings while the mega-corp drops prices slightly and collects huge profits. Not sure if I'm happy or sad that they persist.
But to me the craziest part of it, is that in my experience 90% of people don't comparison shop for a realtor, they just go with that person their friend used. Those social referrals are the vast majority of realtors' deal flow. Consider also that when realtors' make referrals among themselves, the receiving agent will typical give a 30% commission split back to the referrer. So what I'm getting at is, there's basically $10k+ value decisions being thrown around essentially at random, and without any metrics or qualifications.
- cyanydeez 3y agoI think they're mostly esoteric social network parasites. the easy part is getting the license but the hard is finding clients and your skills are all intangible unless you can demonstrate those connections (easier I guess with social media). it's just not a commodity a app can just sweep in and try to corner. but it has been "disrupted" with companies like Zillow effectively trying to be buyers and sellers of real estate, driving up prices