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Content creators now need to compete with the best that's ever been created, not just the best that happens to be broadcast at the same time. This will increas
by spacebanana7 3y ago
Content creators now need to compete with the best that's ever been created, not just the best that happens to be broadcast at the same time.
This will increase the inequality amongst general purpose evergreen content, the winners will be bigger than ever before and continue to be watched for decades - but getting into that winning bracket will be hard.
Conversely it's easier than ever to get views on perishable content, that which has short relevancy to current affairs or rests on a particular cultural trend. Live streaming too, by it's nature resembles the rivalry dynamics of broadcast television.
- CamperBob2 3y agoGood point, and it mirrors what happened with popular music. Growing up in the 80s, I was almost completely unaware of music from the 50s, and didn't care for what little I'd heard. But plenty of younger people today listen to even-older music from the 60s through the 90s without batting an eye. We'll see the same thing happen with movies before long. A cynic might say that, for various reasons, the best ones have already been made.