> But marketing is extremely important and it’s just a very different skill than tech. I once watched my father sell a single christmas lightbulb to another gu

> But marketing is extremely important and it’s just a very different skill than tech. I once watched my father sell a single christmas lightbulb to another guy on a garage sale in the middle of july. "I convinced him he needed it" After that day I paid attention to sales. Some people just have that knack for it. They naturally know all the techniques and when to use them and how to properly use them. There used to be a very nice wikipedia article that broke most of them down but it looks like that page is gone (or I can not find it).