It's a conscious take on the Burger King Kids Club. https://www.google.com/search?q=burger%20king%20kids%20club&tbm=isch https://www.google.com/search?q=burger

It's a conscious take on the Burger King Kids Club. https://www.google.com/search?q=burger%20king%20kids%20club&tbm=isch https://www.google.com/search?q=burger%20king%20kids%20club&... Compare the logo and the character design.