“Quick” means “done in a short time”; the sentence you call out is still using time to describe work. > When anyone measures in time, there's no guarantee that

“Quick” means “done in a short time”; the sentence you call out is still using time to describe work. > When anyone measures in time, there's no guarantee that you'll get what you want in that amount of time, and then what? Well, we add more time! I believe you that this has been your experience, but it’s not universal. The problem is treating “what you want” as the end in itself, which is why the article also mentions “tell people what you need it for”: “our biggest client needs to know before they renew their contract” is worth more money, and thus more employee-hours, than “I was just curious”. At the leadership level, you are expected to realize that you can’t chase every benefit, and strategically focus on those with the best cost ratio.