Laws of nature: - High volume resellers out negotiate low volume. - New high volume consumers soak up any surplus capacity of producers, maintaining prices.

Laws of nature: - High volume resellers out negotiate low volume. - New high volume consumers soak up any surplus capacity of producers, maintaining prices. Why would eGo offer batteries for a lower price than what they can already sell at their current capacity to make them? Manufacturing, packaging and retail capacity is not elastic at a fine grained level.