I think the point of Google's media distribution infrastructure isn't just bandwidth or providing ingest and playback that "just works". (That, indeed is what I

I think the point of Google's media distribution infrastructure isn't just bandwidth or providing ingest and playback that "just works". (That, indeed is what I personally would be interested in.) The "infrastructure" to the bigger audience is about * being available ubiquitously and recognized as a brand * discoverability, search, recommendations, filling you free time with cat videos, memes * being a platform for wannabee influencers with real advertisers money in the form of pennies offered to creatives Especially the latter two need to continuously monitor every little move happening in the "attention market".