> Maybe walking out in the middle of the movie is a bad analogy, but, it would certainly be applicable to the streaming world, where half your audience might wa

> Maybe walking out in the middle of the movie is a bad analogy, but, it would certainly be applicable to the streaming world, where half your audience might watch Episode 1 of New Netflix series but stop watching well before Episode 10. What would be "applicable"? The streaming world of a TV series would be comparable to a streaming world of games. Here the gaming industry is largely selling products of entertainment to customers who pay explicitly FOR THAT product, yet a significant portion of that audience actually never fully consumes it. That's how it is different. CREATIVELY different. A team of possibly hundreds of people invest years to create a creative product which only a fraction of their paying audience will ever experience in full. It's like a non-Spotify world where every Artist produces an Album to be sold on CD, knowing that 50% of the paying audience will never hear more than Track 1-4.