> "Shot on iPhone" hence has 2 perspectives. Apple's perspective is that they want to sell a lot of iPhones. They don't care what 1% who have access to profess

> "Shot on iPhone" hence has 2 perspectives. Apple's perspective is that they want to sell a lot of iPhones. They don't care what 1% who have access to professional gear do. There are a huge number of young people who can afford iPhones and can't afford much additional gear, and want to be "creators". They'll do all the learning and work they have to do. This will sell more iPhones, whether it makes better content or not (it will because more people trying, but that's not Apple's business)