Another variation of this approach is the Amazon Press release method, where internal product pitches start with what the press release would look like, and the

Another variation of this approach is the Amazon Press release method, where internal product pitches start with what the press release would look like, and they walk through the step backwards to see what is needed to make that happen. PS: A summary of the method https://www.productplan.com/glossary/working-backward-amazon-method/ https://www.productplan.com/glossary/working-backward-amazon...