>The other is "If you (edit: just) have an iPhone you too can make such a video". Which is what anyone who isn't affiliated with the film industry (aka 99% of t

>The other is "If you (edit: just) have an iPhone you too can make such a video". Which is what anyone who isn't affiliated with the film industry (aka 99% of the population) might think no, 99% of the population doesn't watch iphone launch events, and doesn't care whether it was shot on iPhone or not. they have literally no opinion about this. of the 1% who cares that it was shot on iPhone, i'd guess roughly 95% understand that a professional photo shoot requires more than a camera, and the 5% who didn't saw the behind the scenes video. nobody was mislead into thinking that Tim Cook's assistant just pulled their phone out of their pocket and shot the launch video. the whole discussion around this video being shot on iPhone seems to have imagined a huge class of people who both care about this, and are dumb. presumably for the sole purpose of feeling smug about having the special insight of knowing the things communicated by the behind the scenes video that apple published and heavily promoted. those people you're imagining might have been misled by this do not exist.