> Seems like a plausible test but it's easy to poke holes in it. What if I get some shoe laces with a pattern of the Louis Vuitton logo and put them in generic

> Seems like a plausible test but it's easy to poke holes in it. What if I get some shoe laces with a pattern of the Louis Vuitton logo and put them in generic shoes? Since the specific example was explicitly marked third party screens that shipped with a official Apple cable included that happens to have Apple logos on it in an invisible way, your analogy is not great. If I sold a pair of generic shoes labeled as just generic shoes, but lace them with a set of laces from Louis Vuitton shoes that have a small logo hidden on the tip, never advertising this fact in any way, that would be the comparison. No one is claiming that the whole assembly is an official Apple product, they're not even marketing the official cable, so why should the fact that they did actually use an official cable suddenly make the whole product "counterfeit"?