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That would be a huge sales point for them. Are you serious? Since when a shopper gives a damn about how his/her product is made? If that is the case, walmart
by vijayr 15y ago
That would be a huge sales point for them.
Are you serious? Since when a shopper gives a damn about how his/her product is made? If that is the case, walmart would not be as big and profitable as they are today. No shopper (or very negligible amount of shoppers) cares about any of these. All they care about is low price, coupons, discounts and deals. How else would a company like Groupon could become so big, so quickly?
- ktizo 15y agoEven Mall-Wart stocks fair-trade products. I don't think they are doing it to be nice.
- DanBC 15y ago> All they care about is low price, coupons, discounts and deals. You make a good point. Many users only care about price, and that's why you can buy an ink-jet printer with starter carts for less than the price of replacement full carts. But with Apple we're not talking about a company that has cheap customers. People are happy to pay a premium for Apple products. Several things make people happy to spend that money - build quality; nice design; user experience; buying experience. "Ethical manufacture" would be one more thing to add to that list. (http://www.ethicalconsumer.org/ http://www.ethicalconsumer.org/) Apple already is a member of the FLA - (http://www.zdnet.com/blog/foremski/think-fair-apple-becomes-the-worlds-first-fair-trade-tech-company-whos-next/2073 http://www.zdnet.com/blog/foremski/think-fair-apple-becomes-...) The drawback is obvious - they have independent reports sometimes criticising the working practices, and their competitors do not.