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So true. But here's the hat trick: take the money, but keep your innocence. Understand you are in a bubble, and you may be forced to play by the rules of a hot
by danbmil99 15y ago
So true. But here's the hat trick: take the money, but keep your innocence. Understand you are in a bubble, and you may be forced to play by the rules of a hot market. But also be aware -- which your newly funded competitors are almost surely not -- that a bubble is in play. Work hard to keep customer loyalty a higher priority than maximizing the next round. Use your market power (meaning the investment market) to go for quality of investors and decency of terms (esp downside logistics); let your puppy competitors take the crazy valuation with draconian preferences.
As to the "you have history, I'm investing in the blank slate kids" problem -- again, use the leverage to find the investors who really understand the long term, and who themselves know that this is a frenzy, not a rational market. Those people, if you get them, will not jump ship the second things start to look a bit more realistic.
Focus on core competency, customer/employee loyalty, and creating great products and services.
TL; DR: Take the money, but don't let it go to your head.
- Terretta 15y agoIt may seem noble to self-fund, but I believe your points are right. If you can run the business: take the money, use it for multipliers.
- danbmil99 15y agoIt's not even just an issue of being noble and taking less. In a frenzied capital market, your competitors can essentially tape $100 bills to every offering in order to get 'traction' - and if you don't have the funds to compete with that, you are going to lose. Customers simply don't have the knowledge or wherewithall to pass up those loaded offers and pay up for your noble, self-funded but ultimately more expensive proposition.