TikTok is fairly bit different as the algo can promote any random video to everyone in the world. A decade ago instagram was more of a “one-to-your-followers”.

TikTok is fairly bit different as the algo can promote any random video to everyone in the world. A decade ago instagram was more of a “one-to-your-followers”. So you get these potential views from everywhere. It also promotes novelty and ever-changing trends, so it’s hard to put a finger where is positive and negative impact. But yeah, we definitely complained about instagram a decade ago as well. Maybe we are getting old!