Frankly, I very much doubt it is fixable. But perhaps it is re-brandable. Few enough people know what effective altruism actually is, that if people start talki

Frankly, I very much doubt it is fixable. But perhaps it is re-brandable. Few enough people know what effective altruism actually is, that if people start talking about the same thing under a different name, not all that many people will make the connection that it's the same thing they have this hazy negative association with.