Why is wanting an improved work life balance (and thus improving things like health (mental/physical) and family and happiness) seen as not wanting to “work har

Why is wanting an improved work life balance (and thus improving things like health (mental/physical) and family and happiness) seen as not wanting to “work hard”? Gone are the days of 10x emps, power badasses doing laundry and eating 3 meals a day on campus. It never was healthy for the emps anyway - it only ever benefits the owners. Unless you own, the only incentive is to work as hard as you are paid for as we all exchange labor and limited lifetimes for wages that ensure someone else’s profit still meets its owners set marks.