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Because for most products brand fidelity isn't keeping competition away. Higher than necessary margin does not last long in a competitive market.
by hirako2000 3y ago
Because for most products brand fidelity isn't keeping competition away. Higher than necessary margin does not last long in a competitive market.
- aesh2Xa1 3y agoGood point. That can be true if two competitors are competing on price as a primary factor. Price might not be the biggest factor, however, and improving the margin would be attainable in that gap.