Well, the German propaganda ministry was the marketing or advertising ministry of the state. Once their term had been colonized, regular marketing types needed

Well, the German propaganda ministry was the marketing or advertising ministry of the state. Once their term had been colonized, regular marketing types needed to find a new term. At least they, of all groups, were positioned to get the word adopted. If there’s anything good to take from that it’s that at least those guys didn’t want to be associated with the nazis, at a time when the nazis were still reasonably popular in the USA.