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Except Google isn't doing what the company thinks it's doing. AI detectors don't work. Using one as a search ranking signal would make search worse by erroneous
by Veen 3y ago
Except Google isn't doing what the company thinks it's doing. AI detectors don't work. Using one as a search ranking signal would make search worse by erroneously down-ranking false positives. Google knows this, so it's reasonable to assume they aren't relying on AI detectors. That makes what the company did stupid, especially if they now have to pay to rewrite the content so that it 'beats' that detector's utterly unreliable score.
It's not that next generation's AIs will beat today's detectors, but that there is no such thing as an AI detector. Just something pretending to be an AI detector that doesn't work.
Your proposal that the writer's 'writing looks enough like AI that detectors aren't sure that he is human' makes no sense. There is no 'looks like AI' that a detector can reliably distinguish from 'looks like a human'. All that's happening is the writer's work matches some completely bogus snake oil metrics made up by detector developers.
- RationalDino 3y agoThey aren't yet. But Google has a history of planning out a change, collecting evidence, then changing the rules and killing everyone who they had caught. Given that, a bunch of well-SEOed content farms are bound to be killed for suspicion of being a ChatGPT written content farm.
- janalsncm 3y agoThe point in this case is that it doesn’t matter what Google is doing or whether AI detectors work or not. What matters is making the client happy.
- Veen 3y agoYes, but as someone who has done a lot of freelance writing, I can tell you that 'what makes the client happy' is often orthogonal to 'what's best for the client'. It's challenging to make them see sense when they have a bee in their bonnet about the latest bit of technological or marketing flimflam. You're often put in the position where your choices are to get fired or do what they want and watch their sales and search rankings tank. Unfortunately, 'I told you so' doesn't seem to cut much ice when that happens.