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Youtubers get paid way more for custom in-video ads than they do for the automated ads that Youtube runs before and throughout their videos. If what you said wa
by hanniabu 3y ago
Youtubers get paid way more for custom in-video ads than they do for the automated ads that Youtube runs before and throughout their videos. If what you said was true then content creators wouldn't be going through the work getting these sponsors and sponsors wouldn't be bothering with the hassle of working with individual content creators.
- jacquesm 3y agosome youtubers. But compared to overall ad spend on the internet that's a rounding error.
- hanniabu 3y agoThe ones that are large enough to arrange deals, just like NYT, which is what the parent was talking about
- paledot 3y agoI'm genuinely curious how total ad spend on YouTube compares to total spend direct to influencers. I presume the former is substantially larger, but by how much I have no idea.