I think what Google is guilty of is following a trend. Mobile phones have long advertised that they "take better pictures", initially by adjusting contrast and

I think what Google is guilty of is following a trend. Mobile phones have long advertised that they "take better pictures", initially by adjusting contrast and saturation, and then in increasingly sophisticated ways. This is just the latest version. Even film cameras implied that they were like a cooker which can cook better meals. It appeals to a sense that the picture in our head should be what we get, and it's the phone's job to make that happen.