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I appreciate that this court decision will most likely be appealed and so the current state is not as clear as it could yet. But if you assume the court decisi
by MarcusE1W 3y ago
I appreciate that this court decision will most likely be appealed and so the current state is not as clear as it could yet.
But if you assume the court decisions stands then if your business is based on tracking that means your business is based on illegal activities.
The only way out is to either change your business approach to comply with the law or go out of business. That’s no difference to many other activities that probably could earn money but are illegal.
- lisper 3y ago> if your business is based on tracking that means your business is based on illegal activities Why? Tracking is not illegal. It's just tracking without consent that's illegal.
- AlexandrB 3y agoLet's be real. How many websites/apps ask for real, informed consent for tracking? Tracking without consent is the norm.
- nickpp 3y agoLet's be real. How many users care? I don't - and I am fully informed and prepared. A month into the cookie banners avalanche and I just started clicking OK without looking. Now I have the "I don't care about cookies" extension and that's it.
- AlexandrB 3y ago> Let's be real. How many users care? I think this question is very context sensitive. The way privacy questions are usually presented ("we want to improve/personalize your experience"), I don't think most people care. But when presented with actual outcomes of loss of privacy (e.g. the Cambridge Analytica scandal) people seem to care a lot. For most people I suspect there's a gap in understanding between how people think their data is used and how it's actually used. Whenever this gap is closed by a major scandal where "how the sausage is made" is revealed, there's often a strong reaction. But perhaps the biggest indication that people do care about privacy is that ad companies are so reluctant to allow them to opt out of tracking. If (almost) nobody cares, what's the harm in having clear consent or an opt out?
- ghusto 3y agoLots. I have yet to come across someone who didn't care, after they understood what was happening. Virtual anonymous people in forums don't count ;)
- anigbrowl 3y agoI care a lot, and I like having the option to make the choice on a cookie banner and use it.
- InitialLastName 3y agoNot one person I've asked has responded that they would be willing to post their entire browser history on the open internet.
- Bjartr 3y agoAnd even with that distinction, plenty of business models become (rightly) unviable because of how badly it tanks the conversion rate.
- zbentley 3y agoDoes it tank the actual conversion rate, or just the ability to see/attribute certain conversions?
- Gabrys1 3y agoAlso: who really wants to be tracked. I agree must people don't care if they are, but who actively wants that?
- lisper 3y agoWho wants to pay for anything? All else being equal, people would rather get things for free. But you can't run an economy that way. It turns out that for many people the perception of getting something for nothing is an adequate substitute.
- alkonaut 3y agoI think if interpretation and enforcement works the way we hope it will then that becomes a difficult business model. That is: where you can’t track people without explicit consent, consent is as easy to not give as to give, and you can’t choose not to deliver the service or deliver a worse service to those who do not consent.