I think Apple’s blue ocean strategy is unique in the sense that it’s not when you feel they should release something but more so when they feel it’s the right t

I think Apple’s blue ocean strategy is unique in the sense that it’s not when you feel they should release something but more so when they feel it’s the right time to release something and doing so in an Apple fashion way by being late. Because they make it refined to their standards. In terms of blue oceans it’s where they see a lack of innovation because you can have many blue oceans within in anything you do if you see the problems that exist in a way that your competitors don’t and then you apply great engineering with great marketing (although sometimes it’s just marketing) to reach the numbers you need.