Most movies aren't shot on reels of film ("What's a 'film'?") anymore, nor do most people know what the "tube" in Youtube means. I wager terms like "content cr

Most movies aren't shot on reels of film ("What's a 'film'?") anymore, nor do most people know what the "tube" in Youtube means. I wager terms like "content creator" came about as an attempt by younger generations to detach concepts they know from concepts they don't or can't understand. Note how a similar thing has happened to Saving something (it's "in the cloud" now, nobody knows what a floppy disk is), Private Messages are now Direct Messages (there is no privacy), and files and folders have straight up ceased to exist because paperless is the modern trend. "Influencer" is probably mostly just snake oil peddlers trying to figure out a more palatable name for themselves, though; not that it's any more palatable.