I think this is a little naive. If Notch opened a burrito stand, he'd atleast get some press... 'Billionaire Game Developer Ditches Video Games for Burritos' an

I think this is a little naive. If Notch opened a burrito stand, he'd atleast get some press... 'Billionaire Game Developer Ditches Video Games for Burritos' and a bunch of people would eat a burrito just to see why. Having no professional network, no twitter followers, no blog audience is starting from zero. The author is saying that launching a startup from this position is more difficult than it would otherwise be. Of course it can be done or we wouldn't be here. It's just harder. The author was telling how.