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That's not accurate. They were losing about $2,000 on the lowest-tier models. See https://theticker.org/11334/business/general-motors-to-stop-production-on-chev
by ivraatiems 3y ago
That's not accurate. They were losing about $2,000 on the lowest-tier models. See https://theticker.org/11334/business/general-motors-to-stop-production-on-chevy-bolt/#:~:text=Despite%20the%20EV's%20strong%20sales,GM's%20net%20income%20during%202022 https://theticker.org/11334/business/general-motors-to-stop-....
Still, to your point, the logical solution there would be to find cheaper ways to manufacture the car people want, not try to demand people buy other cars that are cheaper to make. They weren't even trying to be manipulative about it - they were just like "nope, you can't have this anymore, but please still give us your money."
- mc32 3y agoThose were the industry estimates of their losses, at launch time; but you’re right, they probably were able to lose less over time. However, they also had recalls which made things worse. Apparently their new platform is supposed to focus attention on decreasing the price of production so they don’t lose money on every platform vehicle they sell —which quite obviously would not be sustainable.