I think most people use latex for two reasons: 1. Declarative documents. No need to manually reference figures, pages, equations, sections etc. Things are just

I think most people use latex for two reasons: 1. Declarative documents. No need to manually reference figures, pages, equations, sections etc. Things are just laid out nicely by default with proper spaces between paragraphes, figures, tables etc. However, the above features you can basically achieve using markdown. 2. The "sciency" default style of the document.