3 ms·
Growing a social network to 100m MAU in such a short period is the opposite of failing. And it's not just technical reasons but business ones. Feeding addition
by threeseed 3y ago
Growing a social network to 100m MAU in such a short period is the opposite of failing.
And it's not just technical reasons but business ones. Feeding additional data into Instagram ads is going to improve the quality of their targeting engine. Which means Threads is contributing to Meta's bottom line without them having to run ads.